September 15, 2008

How much has Palin helped McCain?

According to Gallup, today John McCain is enjoying a slight but not statistically significant lead over Obama, 47-45 percent. Three weeks ago, on 24 August, just before the Democratic convention, McCain was 2 percentage points ahead of Obama, 46-44.

So it appears Palin has given McCain a net boost of 1 percentage point. Why are we paying so much attention to this woman?

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